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Unveiling True Customer Understanding
Enlighty provides companies with up-to-date, representative, meaningful, and actionable insights that go beyond traditional customer research tactics. Our real-time intelligence comes from continuous social media monitoring, offering near-instant insights compared to time-consuming surveys.
Our representative data is achieved through advanced mathematical methods including MRP (Multilevel Regression and Poststratification), correcting for social media's demographic biases. The meaningful analysis comes from proprietary deep learning models trained on human-annotated data, understanding content relevance, customer demographics, journey stage, and emotions expressed. Our actionable insights focus on purchase-critical factors like customer journey stages and emotions.
Our Approach to Customer Intelligence
Enlighty is dedicated to transforming how businesses understand their customers by leveraging AI and advanced analytics on social media data.
To empower companies with the most accurate, real-time, and actionable customer intelligence, enabling them to deeply understand and connect with their audience, moving beyond traditional research limitations.
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Real-time social media intelligence
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Demographically representative insights via MRP
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Deep learning for emotional and journey analysis
To be the leading platform for customer intelligence, where AI-driven insights continuously bridge the gap between companies and their customers, fostering genuine understanding and proactive, data-informed decision-making.
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Continuous insights, not just snapshots
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Actionable intelligence for critical decisions
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Transforming social noise into clear signals
Ready to Discover What Your Customers Really Think?
Leverage Enlighty's AI-powered platform to transform social media noise into clear, actionable customer intelligence. Make informed decisions and drive growth with insights that matter.