precision to performance
Marketing That Moves People
Uplift in Campaign Engagement
Increase your engagement by driving more clicks, views, and shares. Connect with your audience on a deeper level, understanding their patterns.
Clarity Behind Every Creative Choice
Thoroughly test, refine, and ultimately launch your messaging strategy using comprehensive data analysis that reveals what truly resonates with your audience.
More Audience Precision
Target based on intent, emotion, and journey stage—not just static demographics.
Faster Insight Turnaround
Transform your campaign launch into insightful analysis in hours, not weeks.
Uplift in Campaign Engagement
Increase your engagement by driving more clicks, views, and shares. Connect with your audience on a deeper level, understanding their patterns.
Clarity Behind Every Creative Choice
Thoroughly test, refine, and ultimately launch your messaging strategy using comprehensive data analysis that reveals what truly resonates with your audience.
More Audience Precision
Target based on intent, emotion, and journey stage—not just static demographics.
Faster Insight Turnaround
Transform your campaign launch into insightful analysis in hours, not weeks.
AI-powered clarity
Actionable Insights Across Operations
Turn Data into Decisions with Enlighter AI
Enlighter transforms raw data into clear, actionable strategies using AI. Instantly uncover market trends, campaign performance gaps, and consumer emotions—no data science skills needed. Focus on what matters: making fast, confident decisions that drive growth.
Unlock Smarter Marketing
Enlighter AI
Turn Data into Decisions with Enlighter AI
Enlighter transforms raw data into clear, actionable strategies using AI. Instantly uncover market trends, campaign performance gaps, and consumer emotions—no data science skills needed. Focus on what matters: making fast, confident decisions that drive growth.
Unlock Smarter MarketingEmotion Range
17 Emotions That Drive Smarter Marketing
Enlighty uncovers 17 essential emotions—like hope, fear, and gratitude—to understand what drives your audience. This insight turns raw data into impactful strategies, enabling brands to connect with precision, empathy, and clear actions.
Explore Emotion Insights
Consumer Journeys
Track the Entire Consumer Journey
Real journeys aren't linear—neither are Enlighty’s insights. Track every stage from initial interest to purchase, advocacy, and complaints. Spot friction, optimize touch points, and predict upcoming month with AI-powered accuracy. Built on deep learning and statistical insights.
Start Optimizing with Clarity
Precise Segmentation
Outthink the Market with Smarter Segmentation
Enlighty sharpens your strategy with precise demographic and geographic segmentation, while benchmarking your brand against competitors and sector trends. Understand where the market is moving, how rivals adapt, and where you can lead—using data-driven clarity to target smarter and act faster.
Target Smarter Segments
Brand Health Indices
Track Your Brand’s Pulse in Real Time
Stay ahead of market shifts with live insights into your brand’s health. Enlighty delivers real-time metrics on key indicators like favorability, emotional bond, NPS, and advocacy—giving you the clarity to act before issues arise or opportunities disappear.
Track Metrics Live
