What are the main differences of Enlighty?

The Enlighty platform offers data that accurately represents the population, featuring comprehensive consumer metrics such as 17 distinct emotions, stages of the consumer journey, brand health indices, and insights from agentic AI. It specializes in segmentation and predictive analytics.

What data is covered by Enlighty Platform?

Enlighty integrates data from social media comments, blogs and forums—centralizing consumer signals.

How long does it take to be integrated in the system?

Standard integration takes less than a week. Most clients are insight-ready within 3–5 business days.

Can I get insights reports separately?

Enterprise plan of Enlighty offers insight reports tailored to your brand, aside from Platform subscription.

Is there a freemium tier for the Platform?

Enlighty does not offer a freemium plan. Yet, we can share a demo link with limited data sources and core features—perfect for testing value before scaling.

Automotive

Capture emotions that shape the road
from curiosity to ownership

Map emotional drivers from digital touchpoints to test drives and ownership. Anticipate shifts in priorities as mobility evolves and guide new model launch positioning.

Describe population-representative data across multiple emotional dimensions, across the complete customer journey

Enlighty reveals how desire, love, and gratitude influence discovery, test, and commitment to automotive brands. Get a complete emotional map from first impression to long-term loyalty. Understand what builds desire and what creates hesitation.

Diagnose the complex reasons behind consumer reactions

Go beyond showroom traffic and post-sale feedback. Analyze emotional and contextual triggers from digital touchpoints and performance expectations to trust in safety, innovation, and brand legacy. Predict EV adoption readiness by segment to focus resources on audience groups most likely to convert. Track brand perception over time to understand how strength or constrains shape brand health.

Predict hidden trends before they become negative hypes

Anticipate shifts in consumer priorities as mobility evolves. Capture subtle emotional shifts around innovation, prodcts and perceived value. Guide new model launch positioning based on emotional trends rather than outdated assumptions. Track competitive brand perception to understand where opportunities exist in the emotional landscape. Understand which innovations will excite consumers and which will face resistance.

Prescribe action recommendations that tell you what to do next

Turn emotional intelligence into competitive advantage. Get recommendations on how to strengthen brand loyalty programs by targeting which emotional needs that drive repeat purchase and recommendation. Create marketing that builds desire, addresses concerns, and celebrates the pride of ownership. Refine storytelling, strengthen loyalty programs, and design experiences that move people before the engine even starts.