What are the main differences of Enlighty?

The Enlighty platform offers data that accurately represents the population, featuring comprehensive consumer metrics such as 17 distinct emotions, stages of the consumer journey, brand health indices, and insights from agentic AI. It specializes in segmentation and predictive analytics.

What data is covered by Enlighty Platform?

Enlighty integrates data from social media comments, blogs and forums—centralizing consumer signals.

How long does it take to be integrated in the system?

Standard integration takes less than a week. Most clients are insight-ready within 3–5 business days.

Can I get insights reports separately?

Enterprise plan of Enlighty offers insight reports tailored to your brand, aside from Platform subscription.

Is there a freemium tier for the Platform?

Enlighty does not offer a freemium plan. Yet, we can share a demo link with limited data sources and core features—perfect for testing value before scaling.

Don't Just Read
the Room.
Predict It.

When you combine 17-emotion detection with precise segmentation, root cause analysis, and predictive forecasting you don't just understand consumers, you understand what moves them, why it matters, and what's coming next. This is consumer intelligence you can act on.

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17 Emotions That Drive
Smarter Marketing

Enlighty turns complex data into meaningful insight that guides smarter decisions. Our mission is to help businesses anticipate shifts, sharpen positioning, and strengthen consumer relationships.

Our AI decodes 17 distinct emotions that shape consumer actions from desire, joy, and gratitude to regret, anger, and despair. Each emotion carries specific behavioral signals that predict how consumers will engage, convert, or churn.

By understanding this full emotional spectrum, you move beyond surface-level sentiment to grasp the nuanced feelings driving every decision. This depth transforms complex consumer data into clear, empathetic brand actions that resonate authentically with your audience.

Outthink the Market with Smarter Segmentation

Understanding your audience is one thing. Understanding how you stack up against the market is another entirely.

01 Sharpen your strategy

Enlighty combines precise demographic and geographic segmentation with direct competitor benchmarking. Our population-representative methodology ensures your insights reflect real market dynamics rather than biased samples.

Precise demographic and geographic segmentation
Direct competitor benchmarking
Population-representative methodology

02 Spot the opportunities

Understand where the market is moving before it gets there. See how rivals are adapting to consumer shifts and identify the white space opportunities where your brand can lead.

Market movement prediction
Competitor adaptation tracking
White space opportunity identification
First-mover advantage insights

03 Act with conviction

Target with data-driven clarity that eliminates guesswork. Stop reacting to competitor moves and start anticipating them to act faster with confidence grounded in comprehensive intelligence.

Data-driven targeting clarity
Comprehensive market intelligence
Confidence-grounded decisions
Strategic positioning power

Connect Patterns to Root Causes

Knowing what happened isn't enough. You need to understand why. Enlighty moves beyond surface-level observations to reveal the true drivers shaping market outcomes.

Contextual

Don't just see the pattern; see the picture. Connect data points with emotional shifts, journey friction, and external factors to understand the full context.

Diagnostic

Go deeper than surface observations. Identify and tackle the underlying root causes of consumer behavior rather than just treating the symptoms.

Precise

Eliminate guesswork. Replace assumptions and intuition with strategies grounded in hard evidence and diagnostic clarity.

Actionable

Transform insights into interventions that actually work, directly addressing the real issues driving churn or low engagement.

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Validated AI Models

Powered by TimeGPT, our forecasting models predict trend shifts by learning from historical patterns and current signals. This isn't speculation—it's evidence-based foresight.

Precision Timing

Anticipate consumer shifts before they peak. Optimize your launch windows and resource allocation to capture value while your competitors are still analyzing the data.

Proactive Strategy

Stop reacting to yesterday's news. Adjust your strategy proactively to navigate market changes with confidence, turning potential disruption into a calculated plan.